Program enhancements for channel and solution providers in focus at
Red Hat North America Partner Conference
RALEIGH, N.C. & SAN DIEGO--(BUSINESS WIRE)--
Red Hat, Inc. (NYSE: RHT), the world's leading provider of open source
solutions, today celebrated its channel partner ecosystem at its North
America Partner Conference in San Diego. Red Hat's channel has grown
over the past four years with channel bookings at 53 percent of total
bookings in FY08 to 60 percent in FY12 and most recently, 65 percent for
Q3FY13. Channel momentum has contributed to total company annual revenue
that reached $1,133M in FY12.
As the IT landscape continues to evolve and create new opportunities for
partners, Red Hat is announcing several partner program enhancements and
investments designed to support and reward Red Hat partners.
Refreshed Global Partner Training Curriculum
Red Hat is launching an overhauled training curriculum for all partners,
including a refreshed curriculum covering pre-sales, sales and delivery
training that provides qualified partners with access to Red Hat
Services best practices. Additionally, partner training will now be
available online and free of charge, making training available to
partners when and where they need it. The updated Red Hat partner
training is available immediately via Red Hat Partner Center.
New Partner Resources
Today, Red Hat announced availability of the Red Hat Partner Demo
System, a new, online virtual demo lab that partners can use for
training, customer demonstrations or to provide proof of concepts. The
Partner Demo System includes demonstrations for all Red Hat products and
requires only a browser to access, designed to save partners time and
expense while adding convenience. The Red Hat Partner Demo System is
available today in North America via Red Hat Partner Center, with other
regions to follow.
In 2012, Red Hat launched a new Partner Lead Pass Program, a program
designed to pass qualified sales leads from Red Hat to qualified
partners. Since its launch, Red Hat has made several enhancements to the
program, including making leads available through the Red Hat Partner
Center and creating a one-step process for converting eligible leads to
deal registration opportunities.
Red Hat has also invested in additional partner-specific marketing,
sales and technical support over the past year. With the updated Red Hat
Channel Marketing Center, Red Hat has created a content syndication and
marketing automation tool to assist partners in generating leads and
developing pipeline for joint opportunities. To support partner growth,
Red Hat has also added channel solution architects and partner sales
representatives. These trained technical resources are available to help
Red Hat partners architect and configure Red Hat solutions for customers
and work exclusively on joint selling opportunities. Additional
investments have been made in Red Hat's Partner Help Desk, making it
easier for partners to get quick answers to questions regarding the Red
Hat partner program, Red Hat Partner Center and other system
infrastructure tools.
Supporting Quotes
Roger Egan, vice president of North America Channel Sales and
Development, Red Hat
"This is not the strategy du jour. Working with and growing out our
channel is imperative to Red Hat's ability to deliver reliable,
enterprise-ready, open source solutions to customers. We are committed
to our partners and working with them to provide the technology
necessary to meet the IT demands of today and tomorrow."
Steve Lankard, US CTO, OnX Enterprise Solutions
"Red Hat has historically been very supportive of their Solution
Provider partners providing sales and technical support coverage as well
as advanced training opportunities. These latest initiatives reinforce
Red Hat's commitment to the Solution Provider partner community. Red Hat
clearly understands the value of their Solution Provider partners to
growing the enterprise open source solutions business and is investing
in the resources that their partners need to be successful."
Connect with Red Hat
About Red Hat, Inc.
Red Hat is the world's leading provider of open source software
solutions, using a community-powered approach to reliable and
high-performing cloud, Linux, middleware, storage and virtualization
technologies. Red Hat also offers award-winning support, training, and
consulting services. As the connective hub in a global network of
enterprises, partners, and open source communities, Red Hat helps create
relevant, innovative technologies that liberate resources for growth and
prepare customers for the future of IT. Learn more at http://www.redhat.com.
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Red Hat, Inc.
Emily Stancil, 919-301-3010
estancil@redhat.com
Source: Red Hat, Inc.
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